Biochemical Addiction to Junk Food

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Addiction To Junk Food: More Than Meets The Eye

When it comes to processed food, excessive amounts of sugar and hydrogenated fats is the rule rather than the exception. It is no secret anymore that there is a very distinct thread linking the increased consumption of such foods, coupled with relentless advertising campaigns and the epidemic proportions of diabetes and obesity in all age groups on a global scale. In fact, if current trends continue, it is estimated that by 2030, more than 86% of Americans will be either overweight or obese. For some people, this picture looks dreadful enough already, but the truth is that it barely scratches the surface of the problem.

Neurobiology research has shown that food can cause serious addiction, the kind that addictive drugs do. Dr Nicole Avena and her colleagues from the department of Psychiatry, University of Florida, report that the consumption of sugar not only alters brain function and behavior, but it also elicits the same type of withdrawal symptoms like opiate drugs do. In other words, sugar affects the opioid receptors in the brain, which are recognized by natural (endogenous or not) opioid substances. On the other hand, foods rich in fat seem to affect the brain in a different way, although they cause withdrawal-type symptoms as well. Many studies show that there is a unique relationship between emotional balance and fatty acids. 

For example, a study published in The Journal of Clinical Investigation in 2011 tested the effects of fat consumption in healthy people while experiencing experimentally induced sad feelings. Within minutes the sad feelings were significantly alleviated and the subjects reported improved mood, while MRI scans confirmed the expected brain response. This study is important because it shows that fat actually does not even have to be properly digested in order to modify brain functions. The mere presence of fat in the gut triggers the release of gastrointestinal hormones, which regulate neurological and emotional responses within very few minutes. 

The above studies prove that junk food, high in fat and sugar, is so much more than excessive calories. It truly creates addiction on a biochemical and neurological level. It would be naive to believe that the richness of junk food in these specific compounds is an accident. Michael Moss explains in his incredible book "Salt, Sugar, Fat: How the Food Giants Hooked Us" that the amount of secretive research invested by Big Food giants in finding the right combinations of the cheapest and most addictive ingredients for their products, is tremendous. 

What neuroscience is only now starting to understand and elucidate, food companies knew it all along. And they have capitalized hard on it by selling processed food especially designed to bypass appetite control and neurological security valves of any unsuspected victim. Due to the complexity and interconnectedness of the biological functions in the human body, the overall impact of processed food on human physiology, health, life expectancy and quality of life in this generation is still hard to estimate. 

But again the full extent of this slow, but efficient, genocide cannot be not fully appreciated if the impact on the future generations is not assessed as well. Latest research shows that the diet during pregnancy has a significant impact on the nutritional choices of the offspring. It is now confirmed that when the expectant mother follows a high-fat diet, her baby shows a measurable preference for sugar. However, this is not just a behavioral trait casually passed on to the next generation by means of mimicking the behavior of adults. On the contrary, as a result of the maternal diet, the DNA and subsequent expression of genes encoding opioid and dopamine receptors in the brain of the child is altered in a manner that promotes addiction. 

This is no surprise, since repeated use of certain drugs has been well documented to cause enzymatic DNA modifications (epigenetic changes) which disrupt neuronal gene programs and support addictive behavior. This scientific fact explains why the kids of obese mothers are heavier with increased fat mass and have elevated insulin and glucose levels in their blood in comparison with control groups. Experiments show that the genetic disruption induced by maternal junk food consumption during pregnancy has long-term effects on the child's behavior and neurological responses. 

In a twisted way, the new generation is genetically pre-programmed to be addicted to junk food, even before they are born. This perfect self-feeding loop guarantees long-term profits for the food corporations and chronic debilitating disease for humans, for generations to come. By designing and selling addictive, low quality and disease-promoting products, Big Food has achieved the unthinkable: to create a dedicated army of health-compromised, addicted fans, whose cognitive, biochemical and even genetic potential to break free of their addiction is hijacked before birth.

Venison Poisoned to Keep Homeless From Eating It

EXCERPT:

The Shreveport-Bossier Rescue Mission (SBRM) in Louisiana has been serving specially-prepared venison, or deer meat, to hungry folks throughout the region for many years. The state's deer management program actually encourages hunters to donate their extra venison to this and other non-profit endeavors, as deer meat is high in protein, full of nutrients and best of all, clean and untainted by concentrated animal feeding operations (CAFOs).

The program has been so successful, in fact, that many state representatives routinely donate money and other resources to the deer processors that volunteer their own time and resources to prepare the meat and ensure its safety before shipping it out to local food kitchens like SBRM. What better way to salvage all that deer meat that would otherwise go to waste as a result of deer population control than to donate it to people with no other food to eat?

The Louisiana Department of Health & Hospitals (DHH), however, has a different opinion on the matter. After catching wind of the program, DHH took swift action to completely destroy it, claiming it violates state law. Even though SBRM receives absolutely no funding or support from the state, DHH basically assumed the authority to declare that serving venison to hungry people in need is off limits.

According to officials from DHH, deer meat is apparently "not permitted to be served in a shelter, restaurant or any other public eating establishment in Louisiana." So, without a second thought, the soulless agency swooped in like a vulture and demanded that the program end immediately. DHH even went so far as to declare that the 1,600 pounds of deer meat in SBRM's possession be immediately thrown into a dumpster, and have bleach poured all over it in order to ensure that nobody ate it.

Learn more: http://www.naturalnews.com/039827_government_food_charity_oppression.html#ixzz2Ptv4tRNs

Pepsi Replaces Sugar With Aborted Fetuses

So what exactly is this magic ingredient that will be appearing in a new version of Pepsi, and how is it made? Unfortunately, those questions are hard to answer. Senomyx... refers to them only as 'enhancers' or 'ingredients'... The products work by triggering receptors on the tongue and tricking your taste buds into sensing sweetness — or saltiness or coolness, in the case of the company's other programs...

So are Senomyx's covert ingredients safe? That, too, is anyone's guess... many of its enhancers have 'been granted'GRAS (Generally Recognized As Safe) status, but all that means is that the company did its own assessment and then concluded everything was fine. We don't know whether Senomyx did any testing since the company isn't required to submit anything to the FDA.

There's no reason to think that Senomyx's products will cause harm, but until or unless Pepsi decides to share details about how exactly it's achieving a 60 percent reduction in sugar while keeping the taste the same, customers will be drinking their 'scientifically advantaged' sodas completely in the dark.”

The lack of labeling requirements is particularly troublesome and will probably become an issue in the future. Since these compounds (whatever they are) are used in such minute quantities, they don’t have to be listed on the label. They’ll simply fall under the generic category of artificial and/or natural flavors. What this means is that the product will appear to be much “healthier” than it might otherwise be, were a flavor enhancer not used.

According to a 2010 CBS report, Senomyx’s flavor enhancers were already being sold outside the US at that time. For example, Nestle was by 2010 using an MSG flavor enhancer in its Maggi brand soups, sauces, condiments and instant noodles, and Ajinomoto was also using a similar ingredient in products for the Chinese market. This means less of the artificial sweetener is needed to create the same sweet taste as before, but while one could argue that this is a good thing, I suspect we will ultimately learn that this flavor enhancement method has multiple unforeseen adverse consequences — metabolically, and biologically.
Consequences of Food Alteration are More the Rule than the Exception...

There are many reasons why you're better off choosing natural whole foods in lieu of processed alternatives, but one of the primary ones is that junk foods contain additives that increase your toxic load, which in turn may increase your tendency to develop cancer. As of yet, there is NO medical research to back up the assertion that manipulating your taste buds in the way Senomyx’ products do is safe and healthy in the long term. As an example, I would point to the evidence now available showing that one of the reasons why artificial sweeteners do not work as advertised is because the taste of sweet itself is tied into your metabolic functioning in a way that we still do not fully understand... As a result, artificially sweetened products, oftentimes boasting zero calories, actually result in greater weight gain than sweetened products when used “in the real world.”

It's easy to forget that the processed, pre-packaged foods and fast food restaurants of today are actually a radical change in terms of the history of food production. Much of what we eat today bears very little resemblance of real food. Many products are loaded with non-nutritive fillers — purposely designed to just “take up space” to make you think you’re getting more than you really are — along with any number of additives. Many additives have been shown to have harmful effects on mood, behavior, metabolic functioning and biochemistry.

Now, with the introduction of untested engineered flavor enhancers, you’re left wondering whether processed foods with “cleaner” labels really are safer and healthier or not...

Remember, because Senomyx’ flavor enhancers are used in such low concentrations they are not required to undergo the FDA's usual safety approval process for food additives.
 
The disease trends we're now seeing are only going to get worse as much of the processed foods consumed today are not even food-based. Who knows what kind of genetic mutations and malfunctions we're creating for ourselves and future generations when a MAJORITY of our diet consists of highly processed and artificial foods that contain substances never before consumed by humans in all of history.

Read more at the original source:

http://articles.mercola.com/sites/articles/archive/2013/03/17/senomyx-flavor-enhancers.aspx?e_cid=20130317_SNL_Art_1&utm_source=snl&utm_medium=email&utm_content=art1&utm_campaign=20130317

Also see:

Tastes Like Baby

You Ate Beaver Ass Juice

11 Disgusting Ingredients You Eat Every Day That Food Companies Don't Talk About

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You Ate Beaver Ass Juice

Ever eat anything that tasted like vanilla, strawberry or raspberry? Chances are you have eaten the juice secreted from the anal gland of a beaver. It is commonly used as a flavoring additive in foods like ice cream, soda, and chewing gum, and labeled as "natural flavoring."
 

Castoreum (pronunciation: /kæsˈtɔriəm/) is the exudate from the castor sacs of the mature North American Beaver (Castor canadensis) and the European Beaver (Castor fiber). Within the zoological realm, castoreum is the yellowish secretion of the castor sac in combination with the beaver's urine, used during scent marking of territory.^[1][2] Both male and female beavers possess a pair of castor sacs and a pair of anal glands located in two cavities under the skin between the pelvis and the base of the tail.^[3] The castor sacs are not true glands (endocrine or exocrine) on a cellular level, hence references to these structures as preputial glands or castor glands are misnomers.<sup>[4]

-SOURCE</sup>

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